Professional Experience

CVS Health,
(2016 - Present)
Director, Employer Branding and Recruitment Marketing

Develop and measure career specific social media marketing and social engagement efforts; establish and measure benchmarks for recruitment marketing campaign effectiveness; and proactively reviewed and recommended new digital technology to improve overall brand strategy. Oversee brand identity and content development for CVS Health recruitment marketing and advertising; manage the CVS Health career site, career micro sites and career social media properties. KEY ACCOMPLISHMENTS: • Developed career specific social spaces and deliver advanced analytics to measure effectiveness while building a robust content strategy to support ongoing health and growth of these new social spaces. • Leading a new employee advocacy program with more than 100 pilot users. • Working closely with CVS Health Marketing and Branding teams to ensure 100% brand compliance at all times.


Nurses You May Know

  • dcourvelle
  • Valerie Deese
  • Hong
  • Juliet BROWN


Have any comments or suggestions for Nurses Lounge? We would love to hear from you.
Our network provides nurse employers, schools and associations with the ability to create groups and successfully communicate news, announcements, and events seamlessly to their members.

Nurses use our network to collaborate, exchange professional advice, and share new ideas.