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NURSES LOUNGE PROFESSIONAL NETWORK HIRES REGIONAL PUBLISHER AND EXPANDS INTO PENNSYLVANIA, NEW JERSEY AND DELAWARE


Dallas, TX – May 20, 2011 – Nurses Lounge, an online professional network for nurses, announced Tandem Media Group, LLC has been hired as publisher for its Pennsylvania, New Jersey and Delaware territories. Tandem Media Group, LLC is managed by Lisa Hensiek and Sue Fagan.

As a regional publisher for Nurses Lounge (www.nurseslounge.com) Tandem Media Group will work with Pennsylvania, New Jersey and Delaware nursing schools, state and local nurse associations, hospitals and other organizations to develop their utilization of the Nurse Lounge online network. Interactive groups created for each organization are used by the colleges, hospitals and others to disseminate news and information directly to their members and the approximately 200,000 registered nurses in the region.

“We are very enthusiastic to have someone of Lisa and Sue’s publishing and writing experience join our team,” says Tim Armes, CEO and Founder of the Nurses Lounge, “especially in a market as large as Pennsylvania, New Jersey and Delaware.”

“Philadelphia and the surrounding areas are very important markets in healthcare. We have world renowned institutions that provide a wonderful teaching environment as well as incredible research facilities,” says Lisa Hensiek. “With the development of Nurses Lounge, we will be able to provide nurses, hospitals and universities with the online platform to seamlessly communicate on a professional level as well as allow organizations to control their own content.”

Lisa Hensiek was most recently publisher of the Philadelphia, Pennsylvania edition of MD News, a B2B content publishing magazine for physicians. She has more than 23 years experience in magazine publishing, healthcare marketing, online advertising and writing. Sue Fagan’s 20 years of experience has consistently been in the B2B publishing world of healthcare and pharmaceutical marketing.

With Tandem Media Group in place as regional publisher, development of the Nurses Lounge network with universities, hospitals and nurses is expected to be rapid with a large increase of activity and influx of Pennsylvania, New Jersey and Delaware nursing professionals to its membership.

Tandem Media Group is based in Philadelphia, Pennsylvania. As part of the first group of publishers hired by Nurses Lounge, Lisa and Sue are helping the company with its expansion throughout the United States from its origins in the Texas market where it launched 2 years ago.

 

History of Nurses Lounge

Nurses Lounge (www.nurseslounge.com), a wholly owned subsidiary of MedCareers Group, Inc., grew out of a nine-year-old nursing publication and web portal. Headquartered in Dallas, Texas, Nurses Lounge began operations in Atlanta, Georgia, as a Nurse web portal in the 1990's. Timothy Armes, founder of Jobs.com, acquired the portal site in 2002 and moved the operation to Dallas where Armes also launched a successful direct mail companion magazine reporting on the local nursing profession. The website has been enhanced to become a more social-oriented network for nurses. It was re-launched in mid-2009 as a professional network for nurses and designed as a more efficient way for nurse organizations to communicate not only to their members but to the nursing profession at large.